Abstract: The emergence of social networks has triggered the evolution of e-commerce to what is now known as social-commerce (s-commerce). However, s-commerce users experience problems related to its social features that affect s-commerce effectiveness. Therefore, the paper examines the effect of social feature quality (SFQ) determinants on s-commerce from customer perspective by adapting the information systems success model. A total of 220 online survey responses were analyzed by using confirmatory factor analysis and the structural equitation model to test the proposed model. SFQ shows a significant effect on perceived usefulness and customer satisfaction with an s-commerce system, whereas relationship support quality shows a significant effect on perceived usefulness and customer satisfaction with an s-commerce system but not on social support. A significant relationship is also identified among perceived usefulness, customer satisfaction, and net benefits of an s-commerce system.

Nona M Nistah, Maryati Mohd. Yusof, Suaini Sura and Ook Lee, “The Effect of Social Feature Quality on the Social Commerce System” International Journal of Advanced Computer Science and Applications(IJACSA), 10(7), 2019. http://dx.doi.org/10.14569/IJACSA.2019.0100720

@article{Nistah2019,
title = {The Effect of Social Feature Quality on the Social Commerce System},
journal = {International Journal of Advanced Computer Science and Applications},
doi = {10.14569/IJACSA.2019.0100720},
url = {http://dx.doi.org/10.14569/IJACSA.2019.0100720},
year = {2019},
publisher = {The Science and Information Organization},
volume = {10},
number = {7},
author = {Nona M Nistah and Maryati Mohd. Yusof and Suaini Sura and Ook Lee}
}